On January 26, 2021, the promotion of book Putevi oko znakova (Roads Around the Signs) by Lazar Dzamic, Faculty of Media and Communication, Future Studies Program board member and lecturer, was held.During the one-hour conversation with Danijela Grubnic (XXII Generation), the author discussed his inspiration for the book and the choice of title, inspired by Ivo Andric.

Putevi oko znakova are a collection of collumns, essays, and articles covering diverse subjects, including the author's insights in marketing and advertising, comparisons of life in Belgrade and London based on personal experiance, and his takes on everyday phenoma we do not pay enough attention to.

The event was closed with discussion with the audience - BOS Alumni. Dzamic pointed out the six literacies we will need to comprehend the changes the future brings and explained the need for the "Europe" to rebrand itself, taking into account competing worldviews.